The San Francisco 49ers are a pro football team, but executives have emphasized over and over that the team’s new Levi’s Stadium in Santa Clara will host much more than just NFL games to generate maximum returns on the $1.3 billion venue.
This week the Niners added the 2014 PAC-12 Conference Championship to a list of stadium extracurriculars that already includes professional soccer and Wrestlemania (not to mention the 2016 Super Bowl). 49ers Chief Operations Officer Paraag Marathe has also told methat special events ranging from concerts to swimming competitions are still on the table.
The PAC-12 title game will be played Friday Dec. 5, but kickoff time is yet to be determined — a finicky logistical challenge given major parking and traffic concerns in the stadium area, which is already home to a convention center, several large hotels and corporate tenants like Avaya, Palo Alto Networks and Citrix.
Still, Silicon Valley football fans could see a hometown team in the game.
The PAC-12 Conference includes a wide array of West Coast schools, like Stanford University, the University of California, Berkeley, the University of Southern California and colleges in Utah, Arizona, Oregon and Washington. Cal is already slated to play the University of Oregon this season in what will be the first college football game at the stadium.
Click here to take a photo tour of the 68,500-seat stadium slated to open this August.